Turn your team's expertise into strategic short videos that build real thought leadership - without rigid schedules or constant production overhead. Create from scratch with one efficient recording session, or repurpose your existing webinars, presentations, and interviews into months of LinkedIn-optimized content.
Turn your team's expertise into strategic short videos that build real thought leadership - without rigid schedules or constant production overhead. Create from scratch with one efficient recording session, or repurpose your existing webinars, presentations, and interviews into months of LinkedIn-optimized content.
Here is what the process looks like
Kick-off & Planning
We align on your business goals and select the right experts to feature. A detailed briefing document ensures everyone knows what to expect. Your involvement: Initial meeting and speaker selection
Technical Setup
Professional recording equipment arrives at your location with simple and clear setup instructions. We handle a brief technical check to ensure everything works perfectly. Your involvement: 30-minute equipment test
Recording Session
One efficient interview style session captures months of content. Your experts and executives receive coaching on delivery and presence for maximum impact. Your involvement: 2-3 hour recording session
Style Development
We create a sample video establishing your brand's unique visual approach, which you review and approve before full production. Your involvement: Quick feedback on style direction
Content Production
Our team handles all editing, producing multiple videos from your session while you simply review and approve the final cuts. Your involvement: Brief review of finished videos
Optimization
Regular check-ins to measure performance and plan future content, ensuring your podcast continues driving business results. Your involvement: Bi-weekly strategy calls
Here is what the process looks like
Kick-off & Planning
We align on your business goals and select the right experts to feature. A detailed briefing document ensures everyone knows what to expect. Your involvement: Initial meeting and speaker selection
Technical Setup
Professional recording equipment arrives at your location with simple and clear setup instructions. We handle a brief technical check to ensure everything works perfectly. Your involvement: 30-minute equipment test
Recording Session
One efficient interview style session captures months of content. Your experts and executives receive coaching on delivery and presence for maximum impact. Your involvement: 2-3 hour recording session
Style Development
We create a sample video establishing your brand's unique visual approach, which you review and approve before full production. Your involvement: Quick feedback on style direction
Content Production
Our team handles all editing, producing multiple videos from your session while you simply review and approve the final cuts. Your involvement: Brief review of finished videos
Optimization
Regular check-ins to measure performance and plan future content, ensuring your podcast continues driving business results. Your involvement: Bi-weekly strategy calls
Some examples of our work
Marketers First, Producers Second
We're real marketers
We're marketers who've driven millions in pipeline through video content, not just video producers who learned marketing.
Proven process
We've turned 200+ B2B video projects into a science, so you don't have to.
Revenue focused
We measure success in revenue, not just views and engagement.
Category-defining prorucction
We bring world-class animation, editing, and creative direction that competitors simply can't match.
"Sway One has been invaluable in establishing our authority in our market and especially in turning a podcast into a LinkedIn organic content machine."
Thibaut Caoudal, Co-Founder at Leeway